First archived 2013-12-05. Labels from the numbered section headings. target_year 2014 from the title. The 2014 Premium Service report is not captured.
Indeed, GUILT-FREE STATUS will be the ultimate indulgence in 2014.
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In 2014, more people will pool their data, their profiles, their preferences, in groups (small and big) to shape new goods and services.
In 2014, perceptions of China will take another significant turn, as consumers come to realize China is fast becoming the epicenter of truly innovative, superior green consumer innovations, too*.
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Consumers will increasingly see their smartphones as devices for total lifestyle assistance.
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Why in 2014, delivering brilliant service without excessive data collection will earn you consumer trust (and profits won’t be far behind ;)
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Anything exceptional that ‘connected objects’ can do for consumers, whether that’s monitoring or improving health, helping them save money, getting chores done, will be warmly welcomed next year and beyond.
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2014 will see the consumer arena become even more global, local, flatter, cosmopolitan and so on.
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