Labelled the December 2012 Trend Briefing; first archived 2012-11-10, so published by then. The intro calls them '10 crucial consumer trends (in random order)'. Quotes come from the overview teasers, which end in '...' (ellipsis dropped). Item 11 'MORE-ISM' is a Premium promotion, not a trend. target_year 2013 from the title. The 100+ page 2013 Trend Report (Premium) is not captured. Envisioning's archive holds a 2013 copy (issue #30); not used here.
expect pre-ordering, crowdfunding and consumer equity to compete with traditional consumption in 2013
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it's now time to get ready for an explosion in products and services from emerging markets for emerging markets
in 2013, consumers will look to their mobile devices to maximize absolutely every moment , multi-if-not-hypertasking their experiences, purchases and communications
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One sign-of-the-times eco-trend for 2013: the phenomenon of products and services that quite literally contain new life inside.
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In 2013, expect consumers to turn to the medical profession and medical institutions to certify and curate health apps and technologies, or to “prescribe” them, much as they prescribe medicines as part of a course of treatment
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Emerging markets will proudly export and even flaunt their national and cultural heritage in the next 12 months.
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In 2013 expect savvy shoppers to start reversing the flow, as consumers seek to own and make the most of their lifestyle data
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to trigger a resurgence in domestic manufacturing in established markets in 2013
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Brands must move from ‘having nothing to hide’ , to pro-actively showing and proving they have nothing to hide
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2013 will see switched-on brands (i.e. brands that are embarking on the much-needed journey towards a more sustainable and socially-responsible future) demanding that their customers also contribute
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