Build Sessions
The industry is being sold a line about what AI tools can do. Expectations are inflated, feasibility is murky, and most 'I built this in two days' stories don't survive contact with reality. Our vibe coding sessions answer the honest question instead: what works off the shelf today, what still needs real engineering, and what that means for how your team should build.
How a session works
Step 1
Scope
We agree the format together: online or in person, a single organization or a mixed group, work projects or personal ones. Each setup has tradeoffs, and mixing often works best.
Step 2
Prepare
We calibrate our Coding for Non-Coders guide to the group's level. Your organization arranges paid AI tool access for participants (Claude, OpenAI, Mistral, or equivalent); tool access sets the ceiling on what can be built, and we advise on which tools fit which profiles.
Step 3
Build
Participants describe a real problem, build with AI, iterate, and see it run. Most go from idea to working prototype within hours.
Step 4
Show
Sessions end with a show and tell. Seeing what colleagues built in the same afternoon is usually the moment expectations reset.
Step 5
Keep
The adapted guide page stays with your team permanently. It works before, during, and after the session, and it lets you re-run the practice internally.
Step 6
Coach
Participants who want to take a project further can follow up with short, project-focused 1:1 coaching.
Inside a session
What you get
A Transferable Skill
Going from idea to working thing in hours: describe a problem, build with AI, iterate, see it run. A way of working that applies to any future idea.
Honest Calibration
A clear, first-hand read on where the real limits are. What works today, what still needs an engineer, and what that means before you plan around it.
Working Prototypes
Participants leave with prototypes for real problems from their own work. The prototypes are often throwaway; the ability to make them is not.
A Reusable Guide Page
Every session is anchored by an adapted version of our public Coding for Non-Coders guide, calibrated to the group and yours to keep.
Repeatability That Compounds
The method and the guide are built to be re-run internally, spreading the value beyond the people in the room. Same principle as our intelligence work: compound, don't consume.
Optional 1:1 Coaching
A short, project-focused follow-up for participants who self-select after a session.
Why choose this approach?
Calibration, Not Hype
We don't promise a finished product or a 10x team. You leave knowing where the real limits are, so your calls about building with AI rest on what you saw, not what you were told.
The Hands-On Half
Seeing and tracking new technology is half the job. Build Sessions are the other half: people making real things with AI, not just reading about them.
Proven Across Sectors
Since 2025 we've trained hundreds of people, from complete beginners to advanced makers: public-sector teams including the City of Amsterdam, executive groups, and ticketed public sessions.
No Technical Experience Required
The sessions are designed for non-technical teams. A laptop, a browser, and access to a professional AI tool are enough.
Prototype, pilot, product
Click a stage to learn more.
Who Build Sessions is for
- Senior teams that want to see for themselves what AI tools can actually do.
- Innovation, research, and strategy groups that want a repeatable way to prototype ideas in hours.
- Public-sector teams building their own AI skills in-house.
- Mixed groups at any level of technical skill. No coding background required.
Start with the open guide
Bring Build Sessions to your team
Tell us about your group and we'll suggest a format that fits.
