While most companies that publish content on the web are obsessed with metrics, historically they’ve kept audience data hidden from staff.
Source
Verdict
persistedThe same trend is listed again within the publisher's next two editions (D33). Same subject listed again in 2017.
A trend is graded on whether the publisher keeps it, never as a hit or a miss (D6, D33).
The same forecast in other editions
All captured fields
- rank
- 52
- subject
- Transparency in Metrics
- trend number
- 48
- years on list
- First year on the list
- page
- 41
- confidence
- high
- note
- Quote is the first sentence of the KEY INSIGHT block. page is the slide number in the archived SlideShare transcript.
- horizon
- the coming year
- target year
- 2016