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OTT advertising

ARK Invest, Big Ideas, 2020, published 2020-02-06

According to ARK's research, OTT ad revenues could increase more than 7x during the next five years, from nearly $6 billion in 2019 to roughly $44 billion in 2024.

Source

Verdict

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All captured fields

idea: Streaming
target year: 2024
metric: global ad-supported OTT streaming revenue
value: 44
unit: USD billion
subject: OTT advertising
page: 15
confidence: high