The New Influencer Economy

Published 2023-03

The influencer economy—built around influential digital creators generating content to make money for themselves, brand partners, advertisers, and platforms— reached an estimated value of over $16 billion in 2022.

Source

Verdict

persistedThe same trend is listed again within the publisher's next two editions (D33).

Same subject listed again in 2024.

A trend is graded on whether the publisher keeps it, never as a hit or a miss (D6, D33).

The same forecast in other editions

2023rank 594
2024rank 678

All captured fields

rank: 594
section: Entertainment
subsection: Streaming
subject: The New Influencer Economy
years on list: 2ND YEAR ON THE LIST
page: 760
confidence: high
note: Read from the text layer of the archived Scribd copy of the full 2023 report (no font information); page is the page of the full report.