Emotion tracking

Grader A: hit

Affectiva sold Affdex facial emotion analytics commercially for ad testing from about 2013 (100,000+ ads in 90 countries); Microsoft offered an Emotion API in 2015. Crowd surveillance use in airports is an application note, not the test.

Test: D37 Horizons: emotion-recognition products buyable by businesses outside pilots by 2021 (earlier counts).

• Affectiva (Wikipedia) (2013-02): Affdex emotion recognition deployed commercially in media analytics; tested more than 100,000 ads in 90+ countries.

Grader B: hit

Microsoft's Emotion API (Project Oxford, 2015), Amazon Rekognition emotion attributes (2016) and Affectiva's commercial SDK sold facial emotion detection to any business; retail and security vendors embedded it. Available before 2019.

Test: Emotion-recognition products could be bought by businesses outside pilots by 2021 (earlier counts).

• Microsoft Project Oxford emotion recognition tool (2015-11-11): Public emotion-recognition API detecting eight emotions from faces in images.
• Amazon Rekognition: detecting faces in an image (2016-11-30): Commercial API returns emotion estimates for every face detected, including multiple faces in one image.