For the first time, there’s a global understanding, if not a feeling of urgency that sustainability, in every possible meaning of the word, is the only way forward. Source
Verdict Not listed again within the publisher's next two editions, nor later (D33 ). A trend is graded on whether the publisher keeps it, never as a hit or a miss (D6 , D33 ).
All captured fields
rank 1
subject Sustainability as a business imperative
target year 2010
confidence high
note Preceded by 'In 2010, prepare for 'business as unusual'.' Permalink
https://www.envisioning.com/hindsight/claims/trendwatching-2010-001
Cite
Hindsight, claim trendwatching-2010-001, faded as of 2026-10-03. Envisioning. https://www.envisioning.com/hindsight/claims/trendwatching-2010-001
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